As a fundraising strategist, I hear this all the time- We need a monthly giving program and to increase our middle donor pool. AND we need to improve retention and increase LTV.
How Can Monthly Donors Solve Many of Your Fundraising Needs? Read More »
For years, direct mail has been the primary way to reach a household at a specific location with a fundraising message.
Find Your Direct Mail Donors Online Read More »
In my interaction with clients, some of them have sought my opinion on leveraging the growing popularity of crowdfunding. Crowdfunding – constituents coming together to fund an initiative has been on the rise, boosted by the omnipresent internet and social media.
Crowdfunding – Kick-Starter or a Perpetuating Boost? Read More »
Do you ever wake up at 3:30 am and wonder if you really know what your nonprofit’s marketing is doing?
5 Steps to Beat Your Biggest Marketing Challenge Read More »
I often think how blessed are the charitable organizations to have the support of their communities.
5 Groups to Thank for This Year’s Success Besides Your Donors Read More »
Every two years, when election season comes around, all of us fundraising professionals start to worry. We all worry that the election time is going to adversely impact our fundraising efforts because our donors and potential donors will make donations to political campaigns.
What Does Election Year Really Mean to Your Organization? Read More »
Don’t you wish there were a magic bean that could instantly grow the number of passionate donors for your nonprofit?
Acquiring New Donors, One Email at a Time Read More »
Engagement on social media is the most important tool to master, even more important than having thousands of followers.
Engagement for Non-profits on Social Media Read More »
The highly anticipated release of Apple’s iOS14.5 update which was launched on April 26th, 2021 has created a lot of buzz from the new privacy updates and how it will impact digital marketing data.
Facebook Ads & the Apple IOS 14 Update Read More »
About five years ago I attended an AFP conference and a hotshot early 20-something said that a nonprofit doesn’t need a website and the days of having websites are over.
Turning a “Like” Into Revenue Read More »
