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Fundraising: Building an Online Community is More Important Than Ever
Building your community, digital included, is more important than ever!
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5 Tips to Grow Your Sustainer Campaign
Use these five tips to recruit more donors for your sustainer program.
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When Pigs Fly: How to Make Your Online Video Soar
“Where’s Papa going with that ax?” said Fern to her mother as they were setting
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It Is Not Too Late for a Year End Campaign (Part 2)
More than 17% of overall US giving occurred in December of 2014, and 12% of
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Transparency and Going Beyond the Overhead Myth
The term minimalism is also used to describe a trend in design and architecture where
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Tips to Make Your Off-Season Prospecting Strategies Click
Our non-profit clients often ask us: what can I do to better balance my acquisition
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The Things We Do for Budget Cuts!
Have you read the recent article on how American Cancer Society lost $30 Million dollars
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Multi-Cultural Marketing: The Strategic Roadmap
In my many years as a fundraising professional and as a member of an ethnic
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It Is Not Too Late For A Year-End Campaign (Part 1)
Can you believe it! The holidays are right here on top of us. Just yesterday
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Is Your Organization on the Bandwagon?
A recent benchmark study held by the Charity Dynamics agency found that a mass majority
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How Can Monthly Donors Solve Many of Your Fundraising Needs?
As a fundraising strategist, I hear this all the time- We need a monthly giving
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Find Your Direct Mail Donors Online
For years, direct mail has been the primary way to reach a household at a
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Crowdfunding – Kick-Starter or a Perpetuating Boost?
In my interaction with clients, some of them have sought my opinion on leveraging the
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5 Steps to Beat Your Biggest Marketing Challenge
Do you ever wake up at 3:30 am and wonder if you really know what
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5 Groups to Thank for This Year’s Success Besides Your Donors
I often think how blessed are the charitable organizations to have the support of their
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What Does Election Year Really Mean to Your Organization?
Every two years, when election season comes around, all of us fundraising professionals start to
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Acquiring New Donors, One Email at a Time
Don’t you wish there were a magic bean that could instantly grow the number of
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Engagement for Non-profits on Social Media
Engagement on social media is the most important tool to master, even more important than
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Facebook Ads & the Apple IOS 14 Update
The highly anticipated release of Apple’s iOS14.5 update which was launched on April 26th, 2021
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Turning a “Like” Into Revenue
About five years ago I attended an AFP conference and a hotshot early 20-something said